Wednesday, May 27, 2009

Tobacco Marketing in Indianapolis

Maybe you have seen the new RJ Reynolds Products Camel Orbs, Camel Strips and soon to be Camel Sticks sold at your local gas station or convenience store. These new products are being marketed here in Indianapolis, Portland Ore., and in Columbus OH. These products are small, colorful and come in flavors such as Mellow (original) and Mint. They are also similar in shape and size to candy and breath strips already being sold on the market.

The issue with these products is that no one knows what is actually contained within each product, how much nicotine is really present and that their packaging appeals to youth. The Indiana Poison Control Center estimates that dissolvable tobacco products contain half to three times much nicotine as cigarettes.

The good news is that within the FDA regulation bill currently making its way through the US Senate these products would be regulated for content, advertising practices and legality.

Please take time to educate yourself and the young people in your life about these products; they are not candy and they are harmful to ones health.

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